Marvin L. Storm

Archive for August, 2009

  • Clear, Not So Clear

    Some of you may be familiar with Clear, the express line at an airport. This service arrived with considerable fanfare a few years ago and with plenty of financial backing. Frequent travelers who wanted to skip long security lines at some of the busiest US airports welcomed this service, which gave them the option of [...]

  • Keeping Your Cool

    Entrepreneurs are an interesting breed of people. They have passion. This passion is often accompanied with a fiery disposition and intensity that can be an enormous competitive advantage – or a significant liability. I have seen entrepreneurs escalate situations when a more measured approach would have produced more benefit than the frontal assault of the [...]

  • Financial Metrics

    In the last blog posting, I discussed the importance of sales metrics. Almost everyone agrees that financial metrics are important. The problem is not getting agreement on their importance but on actually implementing a system that generates, as matter of routine, accurate and reliable financial data and metrics.
    I have found that the main reasons [...]

  • Sales Metrics

    As discussed in the last blog, having accurate information is crucial in growing an emerging business.
    In order to emphasize this, let me share an experience.
    Jim Arum’s business had been operational for about a year. Although he would like to have been further down the road in building his revenue stream, he felt he was [...]

  • Two Different Results

    A rare feat of heroism occurred on January 15th of this year that galvanized the media and captivated the public. As US Airways Flight 1549 flew through a flock of geese that caused both engines to fail, Captain Chesly B. Sullenberger reacted calmly and carefully. The things Captain Sullenberger did in the few minutes after [...]


Get Adobe Flash playerPlugin by wpburn.com wordpress themes